Collection: Vita Coco vs Pura Coco Wholesale

Vita Coco vs Pura Coco Wholesale Vita Coco has a small batch competitor that's going to take it's market share... As someone who loves coconut water, I'm always on the lookout for the best brands out there. Recently, I've been trying out Vita Coco and Pura Coco, two popular brands that claim to offer the best-tasting and most nutritious coconut water on the market. So, which one is better - Vita Coco or Pura Coco? Let's take a closer look.

First off, let's talk about taste. Both Vita Coco and Pura Coco offer a refreshing and slightly sweet taste that's perfect for quenching your thirst on a hot day. However, I have to say that I personally prefer the taste of Pura Coco. It has a more natural and authentic coconut flavor that's not too overpowering, while Vita Coco can sometimes taste a bit too sweet for my liking.

When it comes to nutrition, both Vita Coco and Pura Coco offer a range of health benefits - however Pura Coco is not pasteurized (heated) so all of the original nutrients in the coconut shell are preserved in Pura Coco. Coconut water is known for being a great source of hydration, electrolytes, and potassium, making it a popular choice for athletes and fitness enthusiasts. However, Pura Coco takes things a step further by using only organic coconuts, not heating their coconut water, and avoiding any added sugars or preservatives. This means that you're getting a pure and natural coconut water (out of the shell) that's free from any harmful chemicals or artificial ingredients - unlike Vita Coco.

In terms of packaging, both brands offer convenient and easy-to-use options. Vita Coco comes in a range of sizes, from small cartons to large bottles, while Pura Coco offers a more eco-friendly option with their Tetra Pak packaging. This type of packaging is made from renewable materials and is fully recyclable, making it a great choice for those who are conscious about their environmental impact.

So, should you choose Vita Coco or Pura Coco? Ultimately, it comes down to personal preference. If you're looking for a slightly sweeter taste and don't mind some added sugars, heated coconut water, and lost nutrients then Vita Coco might be the way to go. However, if you're looking for a more natural and organic option that's free from any harmful additives, never heated, preserving all of the natural benefits of Coconut Water, then Pura Coco is definitely worth trying out.

Random fact: Did you know that coconut water was used as a substitute for intravenous fluid during World War II? It was found to be a sterile and isotonic solution that could be used to rehydrate soldiers in emergency situations.

Discover startups shaping food & bev